POST-EVENT COVERAGE
Post-event coverage is the final component of an event
PR campaign. To secure this kind of coverage, we confirm
that the media who attended the event will be doing stories
and obtain the exact publication or air date.
We also write a press release for servicing to the media
who were unable to attend the event, but who would like to
cover it in their publication or on their show.
Once distributed, this release is followed up by phone
calls to secure coverage and also create a "buzz" about any
upcoming events. At this point, we also can offer exclusive
event photos and again extend the offer of turnkey articles.
Event promotion also includes:
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Promotion
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